Since 1932, Playtex®has been setting itself apartwith its corsetry know-how and expertise, offering women lingeriewhich naturally flatters their figure.
Women
Radiant, positive women who feel good about themselves and want to feel good in their body. Women are our first source of inspiration, Playtex®accompanies them in their everyday life, providing lingerie that they love to wear and which flatters them.
Nature and well-being
Nature and well-being are constant sources of inspiration for Playtex®. Because we love women who feel good in their body and mind, are natural, and know what suits them best, we create comfortable lingerie for everyone, to simply enhance all silhouettes.
Comfort and fit
Cotton, microfibre, lace, tulle... All our fabrics are studied in detail so that we can offer styles which are comfortable and fit well, while still remaining elegant... Because you shouldn’t have to choose!
Since 1932, Playtex®has been setting itself apart with its corsetry know-how and expertise, offering women lingeriewhich naturally flatters their figure.
Our styling team
Dedicated to Playtex®, they keep up with the latest trends to define each collection’s themes, carefully select the best fabrics and design new lingerie sets.
Our atelier
The nimble fingers at our workshop start by bringing each collection’s prototypes to life. Then, they work with our team of designers to perfect each line.
Specialising in cuts designed to enhance the female body, our designers turn sketches into templates and are responsible for the technical development of our underwear, to offer all women the perfect fit.
Imagination, design, innovation
Playtex®is constantly working on improving itself in order to offer lingerie adapted to all body shapes, naturally magnifying every woman’s look.
Beautifying women naturally and long-lastingly
Our underwears display our know-how and innovative details. Thus, they embellish the body’s natural curves and allow women to feel confident and beautiful.
The quest for excellence
Because every woman is important and has a different body shape, Playtex®seeks to offer them all the best support, so that lingerie becomes their best ally for naturally enhancing their look.
